J.J. Abrams

[Movies]

10 Cloverfield Lane and the Brilliance of Secretive Marketing

| · 5 min read

It was on this day in 2008 that I sat down in my local theater to watch Cloverfield, a movie that I knew very little about at the time. In fact, I knew almost nothing about it, and that was certainly by design. The marketing for the J.J. Abrams-produced monster movie was so brilliant and …

[Bite-sized Horror]

J.J. Abrams + John Goodman = Fuck Yes!

| · 1 min read

I haven’t been more excited for something like this, in a long time. My excitement for the new Star Wars pales in comparison to 10 Cloverfield Lane. J.J. Abrams‘ would have been enough to peak my interest in the project, but the addition of John Goodman in the cast, easily pushes this to the next …